Estelle

#154 How to Engineer Your Memoir with Wendy Dale

Estelle Erasmus chats with memoir coach Wendy Dale about sidestepping mistakes and shaping your life story into a compelling memoir.…

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#153 Estelle’s Edge: Repurpose and Revitalize: How to Turn Old Writing into New Essays, Articles, and Bylines

In this week’s episode of Freelance Writing Direct, Estelle Erasmus shows you how to breathe new life into old drafts, pieces from defunct sites, and writing that’s been sitting in your files forever.…

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How a Billion-Dollar Audiobook Producer Surprised Me, and Why You’ll Want to Listen In

A year after its release, my book Writing That Gets Noticed was picked up by billion-dollar audiobook producer Dreamscape Media — and now it’s 75% off until September 5.…

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#152 Estelle’s Edge on Going Viral: Protecting Your Energy and Leveraging the Moment

Going viral can be thrilling—and exhausting. In this episode, I share what I’ve learned from my own viral essays about protecting your energy and turning sudden attention into lasting opportunities.…

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#151 Estelle’s Edge on the 2025 U.S. Book Show: AI, Publishing, and the Future of Writing

Estelle Erasmus reports on what she heard at the 2025 U.S. Book Show and shares her own sharp insights on how the publishing industry is evolving.…

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#150 Coaching Episode: From Reported to Personal—Crafting and Pitching Essays That Sell

Estelle Erasmus is joined by  award-winning freelance writer Pamela M. McBride in this live coaching episode to explore how seasoned writers can make the shift into more personal storytelling, without sacrificing strategy.…

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#149 SEO & Expert Positioning for Podcasters with Adam Schaeuble of Podcasting Business School

Estelle Erasmus chats with podcaster and consultant Adam Schaeuble, host of Podcasting Business School, about how to boost your podcast’s discoverability, attract the right listeners, and position yourself as an expert—without needing a full rebrand.…

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#148 How to Hook Readers by Planting Curiosity Seeds in Interactive Novels with Bianca Marais 

Estelle Erasmus welcomes back author and podcast host of The Shit No One Tells You About Writing, Bianca Marais for a deep dive into crafting curiosity-driven fiction, interactive storytelling, and multi-POV magic.…

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#147 What Makes a Literary Agent Say Yes with Inkwell’s Maria Whelan

Estelle Erasmus chats with Inkwell’s Maria Whelan about the stories that stop her in her tracks, what makes a book proposal stand out, and how she decides which projects to take on.…

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#146 Solo Episode: Estelle’s Edge on Shaping  a TEDx Talk That Gets Seen

In the first of several short solo episodes, Estelle Erasmus shares how she crafted her TEDx Talk—from idea to impact—and what writers need to know to shape a talk that truly resonates.…

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#145 Solo Episode: Estelle’s Edge on Essays—Mining Your Life For Stories That Get Noticed  

Estelle Erasmus shares how to mine your life for powerful essay ideas—no journaling required.…

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#144 Coaching Episode: Elevate Your Voice, Expand Your Reach

Estelle Erasmus chats with award-winning journalist Lanier Isom in a powerful coaching session about how to build platform, juggle multiple writing projects, reframe a book with heart, and move from local stories to lasting impact.…

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