I met Bobbi Rebell when we both got invited to speak at Mom 2.0 a few years before the pandemic. We shared a cab to the airport, and a friendship was born. Bobbi has been there for me in so many ways: she encouraged me when I was thinking of writing a book, she gave me advice on starting a podcast (her own has over 1M views), and she interviewed me at my book launch party (which I wrote about on my blog and later for Writer’s Digest). She is a true friend, and a talented broadcaster, author and business professional in the financial media industry. She is someone I am proud to have in my corner, as I’m in hers. 

In This Episode:

• The benefit of starting your story with a hook [3:09] 
• Going from interviewing experts to becoming an expert [7:36]
• Navigating covering a fraught topic like money in your book [7:36]
• Her pivot from journalist to author [10:53]
• Writing about family in your book and the challenge of sharing their voices [13:57]
• Bobbi’s favorite tips for organizing her writing/writing time [21:19]

Watch on YouTube

About Bobbi

Bobbi Rebell, CFP® is the founder of Financial Wellness Strategies and the author of Launching Financial Grownups: Live Your Richest Life by Helping Your (Almost) Adult Kids Become Everyday Money Smart. She is a financial wellness advocate, the host of the Wellness for Financial Grownups podcast and the founder of GrownupGear.com. Bobbi was previously a global business news anchor and personal finance columnist at Reuters and held various journalist positions at top news outlets including CNBC, CNN and PBS.

Connect with Bobb

Website
Business Website
Instagram
LinkedIn
Substack

Connect with Estelle

Her website: (sign up for her newsletter and receive her pitching guide).
Writing That Gets Noticed: Find Your Voice, Become a Better Storyteller, Get Published: Available wherever books are sold
Adjunct Instructor, NYU (Sign up for her latest classes)
Substack (craft tips, editor information, writing opportunities, early announcements)
Instagram
X (formerly Twitter)
Threads
Blue Sky: @estelleserasmus.bsky.social